# Design for Startups

Source: https://dijitulmedia.co.uk/design-for-startups/
Updated: 2026-10-12

> dijitul media designs logos, brand identities, pitch decks, launch graphics and product visuals for UK startups. A brand identity pack starts from £395 + VAT and a standalone logo from £150 + VAT. You get a fixed price before work starts, and full ownership of the final artwork once it is paid for.

Price: From £395 + VAT

## Problems this solves

- You built the logo yourself on a free tool and now you can't trade mark it
- Your pitch deck has great numbers but looks like a school project
- The co-founder's cousin designed the logo and still has the only files
- Investors ask for a one-pager and you have nothing ready
- You need a launch-ready brand in weeks, not months
- Your product exists as a sketch and a manufacturer wants a CAD file

## Key facts

- Brand identity packs from £395 + VAT: logo, colours, fonts and basic usage rules
- Logos on their own from £150 + VAT
- Pitch and investor decks designed at 16:9 for PowerPoint, Keynote or Google Slides at £45 an hour + VAT
- Copyright in the final logo assigned to you in writing once paid
- UK trade mark filing costs £205 online for one class from 1 April 2026, per CITMA's summary of the UK IPO fee change
- Launch social media graphics packs from £99 + VAT
- Product visuals and 3D CAD for hardware startups at £45 an hour + VAT

## A brand that is ready to grow, not just ready to launch

Startups rarely need a 60-page brand book on day one. They need a logo that works everywhere, a small colour palette, two fonts and a few rules, so the website, deck and social posts look like one company. That is what our brand identity pack from £395 + VAT covers. If you only need the mark, logo design starts from £150 + VAT.

We supply colours in Pantone, CMYK, RGB and HEX so a printer, a web developer and a merch supplier all match, and check that your fonts are licensed for the uses you need: web, app, print and video often have different licence terms. Later, when you hire a marketing team, the pack grows into full brand guidelines.

## Own your logo, and check it before you file

Under UK copyright law the designer usually owns copyright in a logo unless it is assigned, and an assignment only works if it is in writing and signed. Investors and buyers do check this. When a dijitul logo is paid for, we assign the copyright in the final artwork to your company in writing, so the asset sits on your balance sheet, not ours.

Logos built from template elements are a common trap. Canva's content licence, for example, says its stock content and templates cannot be used in a trade mark, apart from fonts, simple shapes and lines. We design marks from scratch so they can be registered. A trade mark filing at the UK Intellectual Property Office costs £205 online for one class from 1 April 2026, plus £60 for each extra class, according to CITMA's summary of the new fees. We do not give legal advice, but we will run basic visual searches and flag anything that looks close. Our logo designer vs AI logo generator comparison covers the ownership questions in more detail.

## Pitch decks that investors can actually read

A deck is read on a laptop, a phone and occasionally a meeting-room screen. We design presentation decks at 16:9 with large type, one idea per slide and charts that make the key number obvious. You get an editable master template in PowerPoint, Keynote or Google Slides so you can update traction figures yourself before each meeting.

Most founders need three versions: a short teaser to send cold, a fuller deck to present, and a data appendix. We build all three from one template at £45 an hour + VAT, and can turn the teaser into a one-page PDF summary. Keep the file size small enough to email: we compress images and embed or outline fonts so the deck looks the same on an investor's machine as on yours.

## Get the legal basics into your design from the start

A few rules affect what goes on your stationery and website. A limited company must show its registered name, company number, the part of the UK where it is registered and its registered office address on business letters, order forms and its website, under the Companies (Trading Disclosures) Regulations 2008. If you are VAT registered, your VAT number goes on invoices.

We build these details into email signatures, invoice templates and website footers as part of your stationery, so you are not retrofitting them after an accountant points them out. Business cards and letterheads start from £75 + VAT.

## Launch graphics and product visuals

For launch day you need a profile image, cover images, an announcement post and a handful of reusable templates. A social media graphics pack from £99 + VAT covers that. Hardware startups often need something more: a 3D CAD model a manufacturer can quote from, or a render good enough for a crowdfunding page before the first production sample exists. We work in the formats manufacturers ask for, such as STEP, STL and DWG, at £45 an hour + VAT.

If you also need the website, our sister company builds them at dijitul.uk.

## What you get

- Logo in AI, EPS, SVG, PDF and PNG, full colour, one colour and reversed
- Brand identity sheet with colour values in Pantone, CMYK, RGB and HEX
- Font choices with licence notes
- Pitch deck template and finished deck in PPTX or Google Slides
- Social launch templates sized for current platform specs
- Written copyright assignment for the final logo artwork

## FAQs

### How much does branding cost for a startup?

dijitul's brand identity pack starts from £395 + VAT and includes a logo, colour palette, fonts and basic usage rules. A logo on its own starts from £150 + VAT. You get a fixed price before we start, based on how many applications the brand needs to cover at launch.

### Do I own the copyright in the logo you design?

Yes, once it is paid for. Under UK law copyright stays with the designer unless it is assigned in writing, so dijitul provides a written assignment of copyright in the final logo artwork to your company. Investors and buyers often check this during due diligence.

### Can I trade mark a logo I made in Canva?

Usually not if it uses Canva's stock elements or templates. Canva's content licence says its library content cannot be used in a trade mark, except fonts, simple shapes and lines. dijitul designs logos from scratch so they can be registered. Check filing questions with a trade mark attorney.

### How much does it cost to register a trade mark in the UK?

According to CITMA's summary of the UK Intellectual Property Office fee changes, an online application costs £205 for one class from 1 April 2026, up from £170, with each additional class rising from £50 to £60. dijitul does not file trade marks but designs logos that can be registered.

### Can you design our investor pitch deck?

Yes. dijitul designs pitch decks at 16:9 in PowerPoint, Keynote or Google Slides, with an editable master template so you can update figures yourself. Deck design is charged at £45 an hour + VAT or quoted as a fixed price once we know the number of slides.

### Can you help a hardware startup with CAD?

Yes. dijitul produces 3D CAD models, technical drawings and renders for product startups at £45 an hour + VAT, and supplies files in formats manufacturers request such as STEP, STL and DWG. Renders can be used on crowdfunding pages before physical samples exist.

## Prices and contact

Prices (all from, + VAT): Logo design £150; Brand identity pack £395; Business cards or letterhead £75; Flyer or leaflet £95; Brochure £295; Social media graphics pack £99; Photography, half day £295; Photography, full day £495; Product photography £25 per image; Video £695; 2D/3D CAD and design time £45 an hour. All prices are "from" and exclude VAT. Every job gets a fixed price before work starts. Printing, and travel for shoots beyond the Mansfield and Nottinghamshire area, are quoted separately. Contact: https://dijitulmedia.co.uk/contact/ · 01623 650333 · info@dijitul.uk